02 'Priority Moments'

Client: O2
Production Company: 1stAveMachine & Stink
Director: Asif Mian
Visual Effects by ANALOG PIXEL
VFX Producer: Michael Turoff
3D VFX: Matt Chandler, Mike Merron, Tim Woods
2D Comp and Motion-Design:
Alex Webb, Nathan Bayliss, Jamie Schumacher, Chris Glew

Role: Lead 3D Artist/Animator
Object tracking. 3dsMax: Light and Shaded phone replacements. Prop animations, Bow and book.

For this commercial I was responsible for the phone replacements. Completed by object tracking, then lots of tweaking by hand to massage them into place, HDRI lighting, and plenty of render layers for comp. I also animated the book, a tricky interaction to make work in 3d space, especially the hand interaction. Also the bow/box, which used some visual trickery to work.